Anthony Wood / Roku Blog:Roku says it now has 51.2M active user accounts, up by about 14M in 2020, and users streamed 58.7B hours in 2020Today, we shared a significant milestone for Roku and the industry. We announced preliminary estimated data for the fourth quarter ending Dec. 31, 2020, of 51.2 million active accounts
Roku commemorates 50+ million energetic accounts as well as 58.7 billion streaming hrs in 2020
Today, we shared a considerable milestone for Roku and the sector. We introduced initial estimated information for the fourth quarter finishing Dec. 31, 2020, of 51.2 million active accounts– up by about 14 million accounts in 2020. In addition, audiences streamed an estimated 17 billion hours in the fourth quarter for a total of 58.7 billion hours in 2020, an increase of 55% year over year for the quarter and also the complete year.
We have actually always believed that all television would be streamed, as well as today we’re one step better to that objective. Nearly one third of united state houses have reduced traditional pay television, according to Roku’s 2020 cable reducing research. Additionally, eMarketer predicts that by the end of 2024, less than fifty percent of U.S. houses will certainly register for a typical pay TV service.
Roku was established in 2002 with the objective of making television much better for every person. Today, we are honored to be America’s No. 1 TV streaming system, by hours streamed according to Kantar. Roku is filled with smart as well as specialized individuals that function every day to develop the future of television, with a concentrate on innovation and creating the best possible experience for our audiences. We commemorate this milestone with all of you.
As we take a quick look back at 2020, in the infographic below we share some extra insights from the year (as well as what a year it has actually been!).
As well as to celebrate this landmark, we’re handing out 50 Roku Ultras! Merely visit our 50+ Million sweepstakes web page to enter for your opportunity to win.
Thank you to every one of our staff members, clients, as well as companions, that like us, like television.